How to Design a Virtual Reality Experience for Your Brand
Virtual reality (VR) places the user inside of a 3D simulated environment that appears to surround them. The technology has a number of uses, including entertainment and training. For example, NASA employs VR for astronaut training to simulate spacewalks and rescue situations. It is also used for simulations of zero-g mass adaptation and docking with the International Space Station.
A key element of any virtual vr experience experience is the ability to interact with the simulated world. This interactivity is not limited to the simple click of a button on a headset, but can include the use of gestures, facial expressions or voice recognition. It is important that designers consider the interaction method for their target audience when designing a vr experience.
Journey into the Virtual: Exploring the Exciting World of VR Experiences
Some people may have adverse reactions to a vr experience such as nausea, dizziness or headaches. It is recommended that anyone considering using a headset consult a doctor before trying it. In addition to the health issues, VR headsets can be a tripping hazard and require special consideration for users in public places.
VR has been through a lot of hype cycles, but it appears to be finally settling into the Plateau of Productivity as a mature technology. Many brands are still trying to figure out how to best implement the technology for their business, though. To do so, they need to develop a compelling VR story that resonates with their audience.